Direct Selling News
DSN Global 100
2016 DSN Global 100 List
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Click here to order the June 2016 issue in which this article appeared or click here to download it to your mobile device.
IN THIS ISSUE:
2016 DSN Global 100 List
The 2nd Annual North America 50 List
2016 DSN North America 50 List
2016 Profiles
Growth Comes in All Shapes and Sizes for the Global 100
DSN Honors the Global 100 with a Special Celebration
Frequently Asked Questions about the Global 100 Ranking
By The Numbers
DSN AWARDS:
Bravo Leadership Award: Dream Builder: Magnus Brännström Defines Oriflame’s Path with Consistent Leadership
Bravo Growth Award: Thriving Community: Technology Brings Le-Vel’s Growth Story to Life
DSN Lifetime Achievement Award: A Legacy of Firsts: John Fleming
Click here to view the 2016 DSN North America 50 list.
DSN Announces the 2016 Global 100!
Since 2004 Direct Selling News has been dedicated to telling stories focused on relating the opportunities direct sellers provide to millions of independent business owners around the globe. So it seemed only fitting for DSN to further recognize the industry by compiling a comprehensive list, starting in 2010, of the top direct selling companies in the world.
The DSN Global 100 list offers a unique perspective on the global impact of the industry on economic and social realms. It provides a range of mutual learning not only for industry members but also for researchers, investors and—most important—those seeking opportunities within the industry.
We thank all the companies that willingly participated in our survey as well as our dedicated team of researchers who helped us present to you the remarkable achievements of direct sellers around the globe.
The following contains the ranking for the 2016 DSN Global 100 (based on 2015 revenues), our annual list of the top revenue-generating direct selling companies in the world. The list is published in the June issue of Direct Selling News.
2016 Rank
Company Name
2015 Revenue
1
Amway
$9.50B
2
Avon +
$6.16B
3
Herbalife
$4.47B
4
Vorwerk
$4.00B
5
Infinitus
$3.88B
6
Mary Kay
$3.70B
7
Perfect
$3.58B
8
Natura
$2.41B
9
Tupperware
$2.28B
10
Nu Skin
$2.25B
11
Tiens
$1.55B
12
Primerica
$1.41B
13
Ambit Energy
$1.40B
14
Oriflame
$1.35B
15
Belcorp
$1.20B
16
Telecom Plus
$1.17B
17
New Era
$1.16B
18
Jeunesse ++
$1.09B
19
New Avon +
$1.01B
20
Young Living
$1.00B
21
USANA
$918M
22
Isagenix
$890M
23
Stream
$866M
24
DXN
$862M
25
Pola
$823M
26
ACN
$821M
27
Market America
$791M
28
Team Beachbody
$780M
29
It Works!
$748M
30
Yanbal
$747M
31
AdvoCare
$719M
32
WorldVentures
$693M
33
Rodan + Fields
$624M
34
Yandi
$597M
35
Miki
$578M
36
Team National
$549M
37
Apollo
$538M
38
Nerium
$516M
38
Thirty-One Gifts
$516M
40
Arbonne
$502M
41
Forbes Lux Group
$501M
42
Rolmex
$448M
43
Scentsy
$429M
44
Omnilife
$406M
45
YOFOTO
$399M
46
Plexus
$384M
47
PM International
$350M
48
Le-Vel
$349M
49
Naturally Plus
$339M
50
Merro
$328M
51
For Days
$325M
51
Nature's Sunshine
$325M
53
Viridian Energy
$324M
54
4Life Research
$321M
55
Kang Ting
$308M
56
LR Health & Beauty
$306M
57
Resgreen
$299M
58
AnRan
$296M
59
PartyLite
$273M
60
NHT Global
$265M
61
Family Heritage Life
$254M
62
Pro-Health
$251M
63
Southwestern
$225M
64
Jamberry
$224M
65
CUTCO
$204M
66
Take Shape For Life
$202M
67
Menard Cosmetics
$198M
68
Hy Cite
$195M
69
LifeVantage
$190M
70
Noevir
$189M
71
Mannatech
$180M
72
For You
$179M
73
Naris Cosmetics
$178M
74
Princess House
$170M
75
Longrich
$167M
76
Pure Romance
$164M
77
World Global Network
$157M
78
Youngevity
$156M
79
Charle
$154M
80
Giffarine
$153M
81
Kangmei
$151M
81
Seacret
$151M
83
Kasley Ju
$149M
84
BearCere' Ju
$145M
85
JRJR Networks
$140M
86
Diana
$139M
87
Alphay International
$135M
88
Zija
$129M
88
Maruko
$129M
90
FuXion Biotech
$116M
91
ARIIX
$112M
92
Golden Sun
$108M
93
Loveast
$105M
94
Ideality
$104M
95
Jimon
$90M
95
Ten Fu Tenmax
$90M
97
Koyo-Sha
$83M
98
Vision Int'l People Group
$81M
98
Zurvita
$81M
100
Total Life Changes
$77M
+ At the end of 2015, Avon Products sold its North American business to Cerberus Capital Management. New Avon is now a privately held company. The revenue figures listed here reflect Avon Products’ year-end filing with the SEC.
++ Jeunesse’s $1.09 billion in net sales revenue includes $73.10 million in acquisition revenue.
Note: The final 2016 Global 100 list will be published in our June 2016 issue of Direct Selling News.
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